от компании (организации): EF English First в городе (населённом пункте): Москва, Россия
в отрасли экономики "Искусство, развлечения, масс-медиа" → "Литературная, редакторская деятельность"
с заработной платой: по договоренности
Вакансия № 12996168 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Воскресенье, 4 августа 2024 года.
Дата обновления вакансии № 12996168 на сайте Работа в Москве и Московской области (МО, Подмосковье): Суббота, 21 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 12996168 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
1–3 года
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Copywriter (EF English Courses for Adults)
The Role
As Copywriter for EF English Courses for Adults, you are an integral part of the marketing team, creating the copy for all print marketing and digital marketing materials, and helping to shape the voice of the brand.
You enjoy expressing yourself in narratives, stories and tweets as well as to capture the essence of an idea in a single phrase. You should be a great and passionate writer. Your words are stylish, smart, and lucid. Importantly, you have an ability to connect to our adult customer and produce content that they can relate to, that inspires them and that creates a positive connection to our brand and product offering.
You will be responsible for everything copy-related from writing emails you can't wait to open, to product narratives, to blogs that make you wait, to social media posts that make you double tap. As Copywriter, you will work with various teams across the organization to deliver a diverse range of on-brand messages and information to our client-base, including marketing, product, and client services.
What you will do:
Deliver written materials on a versatile range of projects, including:
- Advertising (digital banners, OOH). Partner with other managers within the marketing team to establish and unify EF EC’s voice across all marketing channel.
- Social media (VK, Instagram, Facebook, YouTube). Drive content that entertains, evokes emotion, draws attention and provokes thought and discussion while connecting to our brand. Work together with designer in-house.
- Web content (root site, landing pages). Collaborate with Product teams to create engaging copy throughout client experience, including web and mobile.
- Email content. Drive our customers through the Sales Funnel in an artist way.
- Blog pages (root site, Yandex Zen, etc). Constantly seek new and improved means of communication, connection and content creation for our target audience.
- ORM (standard/non-standard answers to clients’ feedbacks, work with the agency). Answer to clients by ensuring EF tone is unique and consistent and easily understood in messaging across deliverables.
Who you are:
- Fond of English
- Your texts can sell
- Creative proactive personality able to bring new ideas and drive the content
- A good writer: write posts, emails, website copy, paid search ads, blogs, press releases, etc
- A sense of curiosity and a knack for ideating and executing quickly while exploring engaging ways to tell product stories
- Detail-oriented with exceptional critical thinking and solution-oriented mind
- Ability to multi-task, work successfully with different teams and target audiences, and work under pressure
- You take initiative and think out of the box and your standard tasks to find new and innovative ways to reach through to our current and new audiences
Skills and qualifications:
- University degree, preferably in Creative Writing, English, Journalism, or Communications
- 3–5 years of relevant experience (agency or in-house)
- Fluent English
- Strong writing, editing and proofing skills with exceptional attention to spelling and grammar
About EF
Founded in 1965, today EF is the world's largest private educational organization, offering a wide range of educational programs, from language training, educational travel, cultural exchange, professional business training to a university degree and MBA. EF has 612 schools in more than 100 countries. EF’s International network consists of 52,000 employees.
Откликнуться на эту вакансию: Copywriter (EF English Courses for Adults)
Предыдущая вакансия:
Вакансия № 12996166 на должность Ведущий инженер-конструктор в отдел разработки цифровых схем от компании АО Дизайн Центр Союз в городе (населенном пункте) Зеленоград