от компании (организации): Group-IB в городе (населённом пункте): Москва, Россия
в отрасли экономики "Информационные технологии, интернет, телеком" → "Маркетинг"
с заработной платой: по договоренности
Вакансия № 13545888 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Четверг, 10 октября 2024 года.
Дата обновления вакансии № 13545888 на сайте Работа в Москве и Московской области (МО, Подмосковье): Четверг, 14 ноября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 13545888 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
более 6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Head of Regional Marketing/RCIS
About the role:
Group-IB is looking for a bright candidate for a Head of Regional Marketing, Russia & CIS position to join our marketing team. The successful candidate is a strategic thinker and strong leader who has excellent customer and market analysis skills and the ability to prioritize and turn insight into plans of action. In this role, you will have budget allocation and management responsibilities as well as responsibility for regional shared KPI’s with both the Global Marketing teams and Regional Sales Organization. Your function in this role is to implement programs that directly impact these shared KPI’s but still incorporate and encourage key stakeholder feedback.
Your responsibilities:
- Execute a regional lead generation strategy that builds awareness, drives demand, creates and nurture leads, and builds and accelerate pipeline all while maintaining alignment to the positioning and messaging set by Product Marketing.
- Maintain a deep cross-functional partnership with Global Marketing, Product Marketing and Sales teams. Establishing clear communication, alignment, and trust with these groups will be critical to success.
- Drive localized marketing plans and high touch marketing events and programs that increase awareness of Group-IB, generate quality pipeline, move prospects and customers through the sales cycle.
- Work with partners on co-marketing initiatives with the focus on driving demand and revenue.
- Participate in regular regional marketing and sales reviews – present impact of marketing efforts on sales pipeline, identify gaps in strategy and revise marketing strategies to fill the gap.
- Measure, analyze, and report the impact and results of Regional Marketing programs to stakeholders and the executive team.
- Collect regional/local information that contributes to ongoing market research and supports regional marketing/sales activities. Contribute a regionally focused view of the targeted persona through a detailed understanding of the buying process.
- Build the Group-IB brand and develop a brand affinity to achieve a tangible lift in brand attributes among the target audience. Position Group-IB as a leader in cybersecurity solutions - Threat Intelligence, antifraud, anti-APT, through the deployment and management of Regional Marketing initiatives.
Required experience:
You have a strong foundation in Demand Generation Marketing strategies and processes. You are able to work with Regional and Global Marketing resources to develop and implement an effective Regional Marketing plan. You will act as the primary marketing contact with the Russia & CIS Region regional sales team and leaders, including regular participation in sales team calls, in-person meetings and planning sessions.
- 5+ years of marketing experience in a B2B demand generation role, including working with partners;
- Bachelor’s degree in marketing, economics, business or related fields;
- Direct experience in go-to-market planning, development and execution across multiple marketing channels;
- Experience in managing and planning events and exhibitions;
- Ability to think critically and make optimization decision based on data analytics;
- Previous background or experience in the cybersecurity industry is a plus;
- Strong project management skills with the ability to juggle multiple tasks and consistently meet deadlines and objectives;
- Very detail oriented;
- Strong communicator and collaborator; able to work with a variety of teams and personalities, possessing excellent verbal and written communications skills;
- Proven skills interacting with executive/senior management teams;
- Ability to travel up to 30%;
- Fluent or upper-intermediate English.
We offer:
- The salary is discussed during the interview;
- Work schedule 5/2 from 10am to 7pm;
- Comfortable office near metro Proletarskaya, Dubrovka;
- Official employment;
- Health insurance with stomatology;
- Fruit, sweets and coffee in the office;
- Sport gym discount (50% for annual membership);
- Young professional team;
- No bureaucracy, the ability to influence the process and the decision making, to see the result of work.
Откликнуться на эту вакансию: Head of Regional Marketing/RCIS
Предыдущая вакансия:
Вакансия № 13545887 на должность Group head performance от компании Ашманов и партнеры в городе (населенном пункте) Москва