от компании (организации): Energizer в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "PR, маркетинговые коммуникации"
с заработной платой: по договоренности
Вакансия № 13766396 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Воскресенье, 22 сентября 2024 года.
Дата обновления вакансии № 13766396 на сайте Работа в Москве и Московской области (МО, Подмосковье): Пятница, 15 ноября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 13766396 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Brand Activation Manager (AutoCare Category)
Brand Activation Manager
Assists in the development of annual brand plans for relevant markets and manages execution of agreed plans to drive business growth consistent with the International marketing cycle plan and global direction. Champions the execution of marketing cycle plans to local sales teams to deliver in-store excellence and drive business growth.
Experience in Auto care industry (Fragrance, Appearance, Performance) is ESSENTIAL REQUIREMENT.
Accountabilities
- Provides input to strategy development and annual brand plans to meet business objectives in line with global direction at the local level
- Co-ordinates and executes marketing plans locally to meet business objectives in line with global direction
- Maintains a product portfolio and range relevant to the region, including promotional SKU’s
- Adapts and leverages merchandising and PoS materials to support excellence in retail presence and best in class visibility
- Develops a detailed understanding of all aspects of the market using global insights plus local category, trade, shopper and consumer and competitor data that provides competitive advantage
- Builds a winning program of activities and initiatives in line with global direction and International marketing cycle plan that drives consumer and shopper interest to meet agreed sales and margin targets
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Develops and oversees implementation of local promotional and visibility programs for the portfolio.
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Manages distribution priorities with the sales team. Takes part in negotiations with Key Customers as an expert in Category to support Sales team.
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Liaises with Supply Chain and Finance to ensure seamless execution of in-market initiatives
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Delivers a winning activation program maximized sales performance from brand initiatives.
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Adapts and leverages central Visibility and promotional tools and assets to provide best in class retail presence and in-store communication.
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Sets up temporary display SKU’s and manages any promotional artwork production
Required Skills and Experience
- English Upper Intermediate or above
- Solid evidence of working in consumer goods marketing and sales
- Degree or above in Business, Marketing or similar discipline.
- Exposure to working direct with customers and sales teams
- Experience of analyzing and utilizing trade audit data (Excel, PP)
- Demonstrated competencies in critical thinking, collaboration, influence, team leadership, customer focus, and achieving results in alignment with business goals.
Conditions
- Performance based annual bonus
- Medical insurance
- Life and accident insurance
- Covering mobile expenses
- Car allowance
Откликнуться на эту вакансию: Brand Activation Manager (AutoCare Category)
Предыдущая вакансия:
Вакансия № 13766388 на должность Менеджер по продажам и работе с клиентами от компании ООО СПОРТ СООРУЖЕНИЕ ДОЛГОПРУДНЫЙ в городе (населенном пункте) Долгопрудный