от компании (организации): Abbott Laboratories в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "Торговый маркетинг (Trade marketing)"
с заработной платой: по договоренности
Вакансия № 17837269 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Четверг, 25 июля 2024 года.
Дата обновления вакансии № 17837269 на сайте Работа в Москве и Московской области (МО, Подмосковье): Суббота, 21 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 17837269 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
1–3 года
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Head of Trade and E-commerce department
Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 107,000 colleagues serve people in more than 160 countries.
Established Pharmaceutical Division . We’ve never taken good health for granted. Whether it’s an ordinary headache or a more serious illness, we want people to get better, fast, so they can go back to doing the things they love. That’s why we take pride in offering affordable, high-quality, trusted medicines that have been helping millions of people around the world lead healthier lives. But we don’t stop there. We continuously improve medicines based on local market insights to make them better, easier to administer and faster to act. Every day, more than 14 million people around the world use our medicines to help them live healthy lives.
Strategy & Business Planning
- Develop trade-marketing strategies of affiliate for pharmacy chains, independent pharmacies and eCommerce (Rx, OTC, Food Supplements)
- Contribute to business planning at the high management level to develop marketing strategies that are consistent with organization’s overall mission, vision and business LRP
Trade marketing:
- Trade marketing budget planning & justification in cooperation with FP&A
- Trade marketing campaign planning by products in cooperation with product managers
- Develop the trade promotion plan and manage the execution of trade promotion programs
- Set financial KPIs for trade marketeers
- Define KPIs for Trade marketing programs effectiveness tracking
- Utilize market intelligence from different resources to identify trends, competitor activities and new business opportunities
- Liaise with other functions in Marketing, Finance and Commercial to execute trade marketing sales strategy as well as implement trade marketing activities
- Establish trade marketing sales target and monitor the performance of field force against goals
- Negotiations with TOP customers at the executive level
- Contribution to S&OP process: deck preparation and KPIs trackers updates
eCommerce:
- Budget planning and control for all BUs, including media-planning in customer activation mix (eMailing, search, banners, articles, integration to loyalty programs, coupons)
- Define eCommerce business opportunities based on best market analysis and insights
- Forecasting and monitoring of sales in online channel
- Selection and management of third party responsible for eCommerce projects (brand integrations, sales tracker implementation)
- Negotiation with online customers, approval of conditions with retail partners on reporting
Team management:
- Develop Trade marketing & eCommerce expertise in EPD Abbott Russia
- Build trade marketing & eCommerce team, set goals, develop, feedback, reward
- Manage team’s development throughout the path to achieve goals
- Ensure team activities to comply with Company Business Code of Conduct and all local applicable laws within scope of function responsibility
Minimum Education
Higher education, MBA as advantage
Minimum Experience/Training Required
- Experience as Head of Trade marketing 3+ years in big multinational company
- People management skills, experience to lead diverse team
- Result oriented profile and assertiveness
- Knowledge of e-commerce channel
- Stakeholder management
Do you like the sound of this job and think you’ve got what it takes? Then send us your CV today. We look forward to receiving your application
Откликнуться на эту вакансию: Head of Trade and E-commerce department
Предыдущая вакансия:
Вакансия № 17837266 на должность Контент-менеджер от компании S3 в городе (населенном пункте) Москва