от компании (организации): ООО Mars (CHOCOLATE, PETCARE, FOOD) в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "Бренд-менеджмент"
с заработной платой: по договоренности
Вакансия № 17958958 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Среда, 7 августа 2024 года.
Дата обновления вакансии № 17958958 на сайте Работа в Москве и Московской области (МО, Подмосковье): Пятница, 20 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 17958958 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Marketing Manager
About the role:
AniCura is one of Europe’s leading providers of high-quality veterinary care for companion animals.
We offer a wide range of high-quality medical services covering preventive and basic health care as well as advanced diagnostics, internal medicine, intensive care, surgery and orthopaedics. AniCura also provides rehabilitation, physiotherapy and dietary advice and offers selected pet food and care products. AniCura is present at over 350 European locations and creates peace of mind for pet owners through excellent access and patient safety. Every year, AniCura’s 7000 employees attend to more than 3 million companion animal patients. AniCura is a trusted training and referral body.
We shape the future of veterinary care together through co-operation and knowledge sharing in a values-based organization. We have a common passion for developing our business and offer the best service to our patients and customers; pets and their owners.
The Marketing Manager will be the key resource to implement growth strategies related to customer acquisition, retention, and cross-promotion of services for AniCura. Our colleague will be responsible for ensuring consistent application of AniCura’s brand platform, closely linked to AniСura’s values and strategy, which will be held central for new clinics joining AniCura.
You will:
- Support clinics in Russia to reach organic growth targets by ensuring customer acquisition and retention.
- Hold responsibility for the AniCura.ru website management and performance including content development and migrations of clinic sites to central AniCura site with the objective of the AniCura site being the best performing veterinary site in Russia.
- With support from group brand function, adjust and produce marketing materials for web, social media and in-clinic promotion suitable for the Russian market, work closely with agencies.
- Monitor analytics in terms of web traffic, social media engagement, conversion to clinic visits and ROI for marketing spend.
- Structure administration and rebranding processes for new clinics in market including signage, work wear and merchandise. Over time ensure that physical appearance of clinics (internal and external) is in line with AniCura brand and design guidelines.
- Organize and distribute welcome correspondence to new clinics joining the AniCura group.
- Lead the collection of customer satisfaction measurements and insights through Net Promoter Score.
- Ensure compliance across all digital channels with central policy for customer privacy.
- Set up brand awareness surveys and implement tracking measurements.
- Perform a role of a project leader for system implementation and campaign management.
- Be responsible for local photo shoots and events
We expect:
- Bachelor's or Master’s Degree
- At least 5 years of marketing experience in a B2C business (with understanding of customer journey processes, being able to identify improvement areas)
- Good knowledge of digital marketing tools and platforms
- Excellent communication skills both written and verbal in Russian and English
We offer:
- Competitive salary
- Annual bonus
- Medical insurance
- 100% sick leave compensation
- Flexible working hours
- Additional paid vacation if you work more than 5 years
- Great educational program
Откликнуться на эту вакансию: Marketing Manager
Предыдущая вакансия:
Вакансия № 17958957 на должность Исполнительный директор (IT компания) от компании ООО Сотер в городе (населенном пункте) Москва