от компании (организации): Лаборатория Касперского в городе (населённом пункте): Москва, Россия
в отрасли экономики "Информационные технологии, интернет, телеком" → "Маркетинг"
с заработной платой: по договоренности
Вакансия № 4508962 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Пятница, 20 сентября 2024 года.
Дата обновления вакансии № 4508962 на сайте Работа в Москве и Московской области (МО, Подмосковье): Среда, 25 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 4508962 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Online Conversion Manager
Job Description
The CRO Manager will be responsible for managing online A/B & MVT testing, and dynamic targeting programs & projects, for the Global Digital business. In addition to expert knowledge of CRO methodologies, the right candidate will have working knowledge of online sales levers and eCommerce practices (SEO, merchandising, etc), to drive a more robust CRO program.
This role requires an analytical mindset, hands-on mentality, a highly organized working structure, and the ability to develop creative solutions from broad goals.
Main activities
- Manage all conversation rate optimization tests, Globally, with both internal and 3rd party resources
- Participate in quarterly optimization planning, understanding business objectives and providing data-driven input with an aim to improve revenue & conversion rates
- Partner with internal stakeholders as appropriate (business leads, design, operations, analytics and vendor) throughout planning and execution
- Maintain testing schedule, and manage on-time, high quality execution, ensuring validity and reliability of test data, proper back-end set-up and proper user experience
- Conduct in-depth analysis of test results
- Provide clear & accurate reports and actionable insights to the Global stakeholders
- Maintain Global CRO documentation
- Collaborate the execution of testing wins, post-test, with operational & infrastructure teams
Role Requirements
- Experience in eCommerce related role
- Fluent in verbal and written English; Other languages not required, but always a plus
- Excellent written and verbal communication skills, with strong presentation and report writing skills and the ability to create clear, concise and professional documents
- Proven Conversion Rate Optimization Testing background:
- 3+ years experience in CRO program management, or similar
- Knowledge of available optimization technologies, best practices and emerging trends
- Ability to translate high level business needs into requirements specifications
- Experience leading a cross functional team through planning and execution processes
- Proven analytical background:
- Expert ability to translate collected data into reports and analytical insights
- Ability to draw defendable hypothesis and use data to validate and plan corresponding next steps
- Experience with web analytics tools like Google Analytics, Omniture or Piwik
- Experience with subscription-based software sales
- Experience with JIRA and Confluence
- Readiness for long distance business travel up to 3 times a year
The Company Offers:
-
Interesting work as part of the professional team of the world’s largest privately held IT security company
- Modern and comfortable offices in Moscow/ London.
- Competitive salaries
- Opportunities for career and professional development
- An extensive benefits package, including:
-
health and life insurance (for employees and their children)
o on-site doctor and masseur
o lunch allowance
o free indoor gym with sauna, etc.
- Regular corporate events and team-building
- Flexible dress code
- Possibility of flexible working hours
Откликнуться на эту вакансию: Online Conversion Manager
Предыдущая вакансия:
Вакансия № 4508960 на должность Дизайнер (игровая компания) от компании ООО ЛАКИ ПЛЕЙ в городе (населенном пункте) Москва