от компании (организации): RENAULT в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "Аналитик"
с заработной платой: по договоренности
Вакансия № 4797576 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Пятница, 9 августа 2024 года.
Дата обновления вакансии № 4797576 на сайте Работа в Москве и Московской области (МО, Подмосковье): Воскресенье, 22 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 4797576 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
1–3 года
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: DATA manager
Digital marketing team is looking for DATA manager, who will be responsible for business fertilization with opportunities coming from data analysis.
Responsibilities:
- Transformation of business by finding insights in customer database:
1. Analysis of customer profile & path and identify indicators of purchase motivation.
2. Building look-a-like models to boost commercial performance.
3. Proposing of action plans, basing on analysis results.
- Assessment & fine-tuning of IT systems in terms of data exchange:
1. Analysis of customer journey and its reflection in databases.
2. Finding trigger points for data collection and usage.
3. Ensuring proper technical implementation of data exchange process among IT systems.
- Participation in development of data-driven online communication:
1. Targeting rules definition for CRM campaigns
2. Personalization rules definition for on-site communication
- Organization of a set of activities for customer data collection, storage and enrichment in a joint database
- Regular reporting to business stakeholders
- Continuous KPI monitoring
Requirements:
- Higher education in the sphere of economics / marketing / business informatics or natural sciences (we are also ready to consider students, who graduate in June 2018)
- Ability to work with different stakeholders (IT, marketing, sales, client service etc.)
- Understanding of the key principles of project management.
- Flexible mindset that is ready to adopt to rapidly changing situation.
- Ability to understand complicated technical architecture of IT systems.
- Basic knowledge of database programming technologies (such as MySQL, XML, R, Python) is a plus
- English – not lower than Upper-intermediate.
- Excellent communication and analytical skills, ability to work in a team and independently, proactivity, responsibility, perfectionism.
- Knowledge of computer programs:
- MS Office (Word, Excel, PowerPoint, Outlook) – confident user.
- Web-analytics tools (Google Analytics, Adobe Analytics, Yandex.Metrics) – confident user.
- Work experience:
- 1 year and more, preferably in marketing/digital as a trainee/specialist.
- Participation in projects – mandatory.
Experience of IS and web- integration project management/support is a plus.
Откликнуться на эту вакансию: DATA manager
Предыдущая вакансия:
Вакансия № 4797575 на должность Старший бухгалтер от компании JCat.ru в городе (населенном пункте) Москва