от компании (организации): АО L’Or?al в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "Интернет-маркетинг"
с заработной платой: по договоренности
Вакансия № 17684813 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Суббота, 27 июля 2024 года.
Дата обновления вакансии № 17684813 на сайте Работа в Москве и Московской области (МО, Подмосковье): Воскресенье, 22 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 17684813 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: E-commerce manager Urban Decay
Key responsibilities:
Ecommerce basics
- Create and execute sales plan for eD2C shop (KPI: SO / SI)
- Manage website UX & SEO optimization (content, website updates) to increase conversion rate (target 1,5%+)
- Management of all integrations and implementation of new tool in co-op with agency
- Manage performance media channels: paid search, paid social, CPA (with optimization for conversion)
- Management of customer care (call-center): reporting, flows and atomization (1st level responsibility: Ecom dedicated questions; KPI: cancellation rate) in co-op with Corp Ecom Manager and marketing, training manager
- Management of delivery services: management of return rate and courier companies in co-op with L’Oreal customer care and Corp Ecom Manager
- CRM: management of communication plan (by segment): broadcast and triggers scenarios and loyalty programs in co-op with CRM Manager
- Reporting and Analytics (monthly overview, weekly operational). Detailed analysis and dashboards. Proposals focused on performance improvements on the basis of analysis
- Document support and budget planning
Animations and special projects
- Create animation plan for ecom support based on marketing calendar and ecom & CRM business needs
- Provide ideas for projects aimed at brand awareness, lead generation and SO growth
- Lead projects in cooperation with other teams: visualization on site, media-support, newsletters by segment
- Master awareness media campaigns including targeting, main KPIs, segmentation of messages, analysis and reports. Manage media agencies and co-operate with in-house media trading
- Build and maintain relations with teams inside business unit of American brands and
Cooperation
- Build and maintain relations with teams inside business unit of American brands and other internal stakeholders (supply chain, research etc)
- Work external agencies (CRM and production) to execute projects and to optimize consumer messaging and journey
- Detail and results-oriented with excellent follow through
- Ability to multi-task and balance competing priorities and tight deadlines in a fast changing environment
- Wiliness to question status quo in order to improve current business practices
- A strategic and creative thinker with proven analytical and problem solving capabilities
- Ability to interact and communicate with all levels of the organization.
Откликнуться на эту вакансию: E-commerce manager Urban Decay
Предыдущая вакансия:
Вакансия № 17684810 на должность Руководитель склада от компании ООО Дизайн-Концепт в городе (населенном пункте) Электросталь