от компании (организации): H&M в городе (населённом пункте): Москва, Россия
в отрасли экономики "Маркетинг, реклама, PR" → "Управление проектами"
с заработной платой: по договоренности
Вакансия № 20505094 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Суббота, 19 октября 2024 года.
Дата обновления вакансии № 20505094 на сайте Работа в Москве и Московской области (МО, Подмосковье): Пятница, 15 ноября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 20505094 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Loyalty Manager
The role contributes to added customer value, a strong brand and increased sales by ensuring a strong customer insight driven Loyalty and CRM function in the region Loyalty Manager work towards aligned and cross-functional goals, taking part in driving omni sales performance and customer centricity in all parts of your work, driving customer base growth and lifetime value. LM drive the Loyalty program and support sales linked activities in collaboration with the Sales team according to H&M values, standards, policies and procedures
What you’ll do
Build or/and maintain a strong customer insight driven loyalty function
- Drive the omni customer acquisition and retention strategy together with CA & Commercial leads
- Drive the regional strategy for growing Member engagement and retention - using the global Loyalty and CRM strategy as a base, ensuring customer base growth and increased lifetime value
- Develop perspective as input to goal setting process
- Work cross functionally, aiming to meet and exceed customer expectations to ensure long-term growth
Activate selling and support activities
- Drive the regional reward strategy incl. benefits, services & collaboration with external partners
- Initiate and support regional tactical activities according to sales situation and long-term customer growth
- Drive loyalty activation & communication within global campaigns and for regional tactical needs
People, Culture & Leadership
- Communicate company and regional goals, information and expectations within region/SM
- Coordinate and support Sales Markets in executing planned activations to meet defined KPIs
- Secure knowledge & training, supporting the implementation of new features & functionality
Collaboration with global and other region teams
- Be the regional POC for Global Loyalty team and take part in meetings/discussions initiated by HQ
- Drive the Loyalty KPI FUP process and share learnings from a regional perspective
- Support the continuous improvement of Loyalty efforts by sharing regional insights with Business Tech and Global Loyalty team
- Work with the full sales market team to drive enhances customer activation cross channels, including collaboration with E-com commercial and store commercial
Requirements
- Experience from CRM and/or Loyalty Programs
- Experience working in a strategic, cross functional role collaborating with multiple teams in different geographies
- A similar scope of responsibilities in previous jobs at a well-structured fashion retail/other retail environment or with a good H&M professional record around CRM, Marketing, Merchandising or Controlling
- Fluency in English and preferably local language(s).
- Knowledge of analytics software (ex.Tableau, Power BI) is meriting
- Meriting with competence within digital/tech and omni ways of working
- Commercial Mindset and Customer first-focus
- Analytical and insights driven (to drive through growth strategies)
- Strong communication & negotiation skills – comfortable presenting to stakeholders at various organizational levels
- Project lead capabilities
- Strong, internal drive, results driven and willingness to learn and feed the organization with new insights
Откликнуться на эту вакансию: Loyalty Manager
Предыдущая вакансия:
Вакансия № 20505090 на должность Специалист по рекламе и PR от компании Dream & Dress в городе (населенном пункте) Москва