от компании (организации): ООО Кимберли-Кларк в городе (населённом пункте): Москва, Россия
в отрасли экономики "Информационные технологии, интернет, телеком" → "Электронная коммерция"
с заработной платой: по договоренности
Вакансия № 20922227 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Понедельник, 26 августа 2024 года.
Дата обновления вакансии № 20922227 на сайте Работа в Москве и Московской области (МО, Подмосковье): Суббота, 21 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 20922227 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
более 6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Consumer value realization leader (Digital and commercial performance leader)
Brief role overview
As a new era of K-C growth to TOP Tier performance companies we see the critical necessity of simultaneous development of all categories and brands across all communication and sales channels in order to accompany our consumer's whole family during their lives.
Role's mission:
1). to increase all K-C brands penetration in households and sales by engaging consumers across points of receptivity and retention them during their life with multiple KC brands
2). to leverage all data gathered from K-C internal resources and different external in order to build and implement the strategy of monetizing it to sales
3). to drive efficiency via cost decrease through KC cross-branded scale
Role description
Key responsibilities:
· Lead and operationally manage of comprehensive internal cross-functional work of Sales, Marketing, eCommerce, Trade marketing, Category Development teams to bring alive the set of activities focused to both consumers and shoppers of all K-C brands in order to get more sales through targeted 1:1 interaction
· Based on PESO strategy, realize all opportunities in 1-2-1 communication with consumers by leveraging al data sourcing available, eco-systems and super apps potential
· Manage all projects, related to One Family strategic approach with digital and media agencies (One Family CRM execution, communication strategy, consumer data gathering, enrichment and management, etc.)
· Cross-branded acquisition and trail programs development and implementation leading
· Lead K-C cross-branded activation plan internally and externally with retailers and agencies
· Lead instore execution and visualization (online & offline) of all K-C brands
· Consumer Value Realization approach deployment across all CEE markets and key participation into CVR capabilities building for EMEA and Global
Location - Moscow
Area of responsibility – Russia and Central and Eastern Europe
Subordination – eCommerce director Russia
Requirements:
· 10+ year background in FMCG
· Solid experience in eCommerce and digital performance marketing (Search, SMM, CRM, performance, DMP, CDP)
· Successful background in commercial department on КАМ, ADM, Business development manager roles
· English language level – Upper-Intermediate and higher
We can offer you:
· Development within well-known, strong K-C brand,
· Stable employment with competitive salary and benefits,
· Trainings for improving professional skillset,
· Cross-functional and Multinational co-working,
· Career opportunities arising internally.
Health, safety and wellbeing is of paramount importance here at Kimberly-Clark. Due to the ongoing situation with COVID-19, please therefore note that all interviews are currently only being scheduled via our online video interviewing platforms. This means we can continue to identify and hire great talent in a safe and secure manner.
If you have any questions about this process, please do not hesitate to ask your recruiter.
Откликнуться на эту вакансию: Consumer value realization leader (Digital and commercial performance leader)
Предыдущая вакансия:
Вакансия № 20922221 на должность Кассир контролер на Савеловский участок (Савеловский вокзал - ст. Савелово / ст. Большая Волга) от компании АО Центральная ППК в городе (населенном пункте) Лобня