от компании (организации): Kelly в городе (населённом пункте): Москва, Россия
в отрасли экономики "Информационные технологии, интернет, телеком" → "Электронная коммерция"
с заработной платой: по договоренности
Вакансия № 9712150 добавлена в базу данных сайта Работа в Москве и Московской области (МО, Подмосковье): Четверг, 5 сентября 2024 года.
Дата обновления вакансии № 9712150 на сайте Работа в Москве и Московской области (МО, Подмосковье): Воскресенье, 22 сентября 2024 года.
Обращаем Ваше внимание, что на момент обращения к работодателю вакансия № 9712150 может быть уже занята. Администрация сайта Работа в Москве и Московской области (МО, Подмосковье) приносит извинения за доставленные неудобства.
Требования к опыту работы:
3–6 лет
Тип занятости:
полная занятость
График работы:
полный день
Дополнительные сведения о вакансии: Senior Digital Manager
As a Senior Digital Marketing Expert you work closely together with the Head of Marketing, marketing and sales team to develop and implement Bridgestone Digital Marketing strategy and ecosystem.
Responsibilities:
1. Analytics and Reporting
- Measure the performance and optimize digital marketing campaigns and platforms by setting KPIs and targets. End to end analytics
- Stay tuned to new developments in digital marketing
- Sales funnel analytics establishment and permanent improvement
2. E-commerce
- Strategy, sales funnel development, partnership projects
- Define strategy & ecosystem
3. Website management, optimization and permanent efficiency growth
- Manage content input with
- Manage the renewal of the websites and optimization of the user experience, ensuring benchmarking & best practices (both international and other markets\industry)
4. Digital brand and product marketing
- Support and develop digital brand and product marketing campaigns to maximize ROMI
- Ensure maximum exposure and engagement across all digital communication channels
- CPA campaigns – support brand marketing in the growth of the ROMI
5. Digital content production cost efficiency and optimization (supporting Brand marketing)
- Coordinate digital content production, cost optimization
- Ensure consistent brand identity and tone of voice across all digital communication channels
6. Social Media management – efficiency, integration with the sales funnel & growth of ROMI (supporting Brand marketing)
- Define and execute the social media strategy
7. Agency Management and local market coordination
- Manage and align multiple agencies to ensure project delivery on time and on budget
- Liaise with local markets to ensure buy-in, active collaboration and success project delivery
Requirments:
- Minimum 6+ years of relevant professional experience in E-commerce department or digital agency with proven track record of the successful projects and cases
- Working written and spoken English.
- Strong affinity with digital marketing
- Proven experience managing online advertising campaigns, end-to end analytical reporting
- Experience creating engaging digital brand and product content
- Experience with website content management
- Strong knowledge of web analytics
- Experience managing complex projects, involving multiple stakeholders, partners and agencies
- Strong planning & organizational skills
- Proven project management skills
- Strong focus on problem solving, troubleshooting, solutions
- Analytical, attention to details
- Ability to handle stress (peaks in workload and frequent deadlines)
Откликнуться на эту вакансию: Senior Digital Manager
Предыдущая вакансия:
Вакансия № 9712145 на должность Продавец-консультант в ортопедический салон (м.Сокол) от компании НИКАМЕД в городе (населенном пункте) Москва